RESEARCHER INFO
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Dr. Rozana binti Samah
UUM College of Business
School of Economics, Finance and Banking
rozana.samah@uum.edu.my
6849
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RESEARCH PROFILE

Scopus Publons ORCiD Research Gate Google Scholar

ACADEMIC QUALIFICATION

12017, PhD Perniagaan Tani, UUM, Universiti Utara Malaysia
22011, Master of Science Akuakultur, UMT, Universiti Malaysia Terengganu
32010, Bachelor Degree wiht Honours Pengurusan Perniagaan Tani, UUM, Universiti Utara Malaysia
42006, Certificate Sains Hayat, Kolej Matrikulasi Melaka, Lain-lain

AWARD

1 Pingat Perak Pecipta 2022, Kementerian Pengajian Tinggi & Universiti Malaysia Kelantan, 2022, Kebangsaan
2 Aspiring Young Researcher Award, School of Economic, Finance, and Banking (SEFB) UUM, 2022, Pusat Pengajian/Jabatan
3 The Most Dedicated Staff Award (Agribusiness Management), School of Economic, Finance and Banking (SEFB) UUM, 2022, Pusat Pengajian/Jabatan
4 ITEX SILVER MEDAL, Malaysian Invention & Design Society, 2018, Antarabangsa

RECOGNITION

1 PANEL PENILAI,Penilai,Antarabangsa,2020
2 PANEL PENILAI,Penilai,Antarabangsa,2020
3 PANEL PENILAI,Reviewer,Antarabangsa,2020
4 PANEL PENILAI, Penilai,Kebangsaan,2020
5 REVIEWER, Reviewer,Kebangsaan,2021
6 PANEL PENILAI,Pewasit Artikel,Kebangsaan,2018
7 PANEL PENILAI,Pendikusi seminar,Kebangsaan,2018
8 AHLI PANEL,Panel Diskusi,Universiti,2021
9 PANEL PENILAI,Discussant,Universiti,2021
10 PENCERAMAH,Penceramah,Universiti,2021
11 PENCERAMAH,Panel Forum,Universiti,2021
12 PANEL PENILAI,Perunding,Universiti,2019
13 PEMBANGUN MASSIVE OPEN ONLINE COURSE (MOOC),Pembangun MOOC,Universiti,2022
14 FELO BERSEKUTU,Felo Penyelidikan,Universiti,2022
15 KEUSAHAWANAN,Penceramah,Universiti,2020
16 KEUSAHAWANAN,Penceramah,Universiti,2020
17 JURULATIH,Trainer for Disruptive Learning,Universiti,2018
18 PANEL PENILAI,Discussant,Universiti,2018
19 PANEL PENILAI,Seminar reviewer,Pusat Pengajian/Jabatan,2021
20 PANEL PENILAI,Seminar reviewer,Pusat Pengajian/Jabatan,2021
21 PANEL PENILAI,Penilai Perbentangan Penyelidikan,Pusat Pengajian/Jabatan,2019
22 JURULATIH,Tenaga Pengajar Program 'SEFB Summer School 2019',Pusat Pengajian/Jabatan,2019
23 PANEL PENILAI,Penilai Perbentangan Seminar,Pusat Pengajian/Jabatan,2019
24 PANEL PENILAI,Penilai Perbentangan Seminar,Pusat Pengajian/Jabatan,2019
25 PANEL PENILAI, Penilai,Pusat Pengajian/Jabatan,2019
26 PANEL PENILAI,Penilai Perbentangan Seminar,Pusat Pengajian/Jabatan,2019
27 PENYELARAS KURSUS,Penyelaras Kursus,Pusat Pengajian/Jabatan,2022
28 PENYELARAS KURSUS,Penyelaras Kursus,Pusat Pengajian/Jabatan,2022
29 PANEL PENILAI, Penilai,Pusat Pengajian/Jabatan,2022
30 PENYELARAS KURSUS,Penyelaras Kursus,Pusat Pengajian/Jabatan,2022
31 PANEL PENILAI,Penilai,Pusat Pengajian/Jabatan,2022
32 PANEL PENILAI,Penilai,Pusat Pengajian/Jabatan,2020
33 PANEL PENILAI,Panel Penilai Pembentangan Seminar,Pusat Pengajian/Jabatan,2018
34 PANEL PENILAI,Panel Penilai Pembentangan Seminar,Pusat Pengajian/Jabatan,2018
35 PANEL PENILAI,Panel Penilai Pembentangan Seminar,Pusat Pengajian/Jabatan,2018
36 PENCERAMAH,Penceramah,Kebangsaan,2021
37 PENILAI GERAN PENYELIDIKAN,Penilai Khas,Universiti,2022
38 PANEL PENILAI,Seminar reviewer,Pusat Pengajian/Jabatan,2021
39 PANEL PENILAI,Penilai Penyelidikan,Pusat Pengajian/Jabatan,2022

AREA OF EXPERTISE

Agribusiness
Other Aquaculture N.E.C.
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RESEARCH AREA

Agribusiness
Aquaculture Economics & Management

OVERVIEW
Dr. Rozana Samah is a senior lecturer at the Department of Economic and Agribusiness. She is currently the Coordinator of Agribusiness Management Programme. She obtained her Bachelor degree from Universiti Utara Malaysia (UUM) and Master degree from Universiti Malaysia Terengganu (UMT). Her Phd is from Universiti Utara Malaysia (UUM). She lectures in the area of Agriculture Science which are Chemistry, Soil Science, and Agronomy. Along with her lecturing area, her research interests also in the area of agribusiness management and also aquaculture economic & management.
PUBLICATION CHART
LIST OF PUBLICATION
NOR MASITOH BINTI RUSLI , Rozana binti Samah, Roslina Binti Kamaruddin, (2023). TECHNOLOGY READINESS INDEX OF PADDY FARMERS IN MADA, KADA, AND IADA BLS, MALAYSIA. Journal of Economics and Sustainability, 5(1), 27 - 42.
NUR ASIKIN BINTI NUR AMIN , Roslina Binti Kamaruddin, Rozana binti Samah, (2023). FAKTOR-FAKTOR YANG MEMPENGARUHI PILIHAN PENGGUNA TERHADAP IKAN AKUAKULTUR: KAJIAN KES TERHADAP GENERASI Y DAN Z DI MALAYSIA. Journal of Economics and Sustainability, 5(1), 59 - 72.
Roslina Binti Kamaruddin, Rozana binti Samah, Soon Jan Jan, Rusmani binti Musa, NUR ASIKIN BINTI NUR AMIN , (2023). Consumers’ preference and willingness-to-pay for GAqP-compliant farmed fish produce: Evidence from Malaysia . Aquaculture, 568(no), 1 - 13.
Nur Adeelah binti Che Ahmad Tantowi, Rozana binti Samah, (2022). Blended Learning Environment with Labster as a Web-based Virtual Laboratory in Chemistry Class. Proceeding of the 7th Inspirational Scholar Symposium, (), 92 - 100.
NOR MASITOH BINTI RUSLI , Rozana binti Samah, Roslina Binti Kamaruddin, (2022). THE MECHANIZATION TECHNOLOGY READINESS INDEX OF PADDY FARMERS IN MADA, MALAYSIA. Conference Proceedings of the 8th Annual ECOFI Symposium 2022, (), 144 - 153.
NUR SUZANA BINTI AGUS SALIM , Rozana binti Samah, Roslina Binti Kamaruddin, (2022). A REVIEW OF CLIMATE CHANGE CHALLENGES AND ADAPTATION STRATEGIES BY PADDY RICE FARMERS. Conference Proceedings of the 8th Annual ECOFI Symposium 2022, (), 134 - 143.
Zakirah Binti Othman, Rozana binti Samah, Suria Binti Musa, (2021). Exploring the Market Demand for Local Organic Rice in Malaysia. Central Asia and the Caucasus, 22(5), 941 - 947.
NUR ASIKIN BINTI NUR AMIN , Roslina Binti Kamaruddin, Rozana binti Samah, (2021). FAKTOR-FAKTOR YANG MEMPENGARUHI PILIHAN PENGGUNA GENERASI Y DAN Z TERHADAP IKAN AKUAKULTUR DI MALAYSIA. Proceedings of the 7th Annual ECOFI Symposium (AES2021), (), 114 - 125.
Rozana binti Samah, (2020). INCREASING THE FISH PRODUCTION WITH GOOD AQUACULTURE PRACTICES. International Journal of Business and Technology Management , 2(1), 27 - 33.
Rozana binti Samah, (2019). GOOD AQUACULTURE PRACTICES TO INCREASE PRODUCTION OF POND FISH CULTURE SYSTEM . Conference Proceeding: Langkawi International Multidisciplinary Academic Conference (LIMAC 2019), (), 153 - 159.
Rozana binti Samah, Roslina Binti Kamaruddin, Shri Dewi a/p Applanaidu, (2018). Hydroponic Technology Adoption Determinants by Rural Household in Kedah, Malaysia. AES 2018 Proceedings, (), - .
Rozana binti Samah, Roslina Binti Kamaruddin, Lim Hock Eam, (2016). Efficiency Analysis of Pond Fish Culture System in Negeri Kedah and Pulau Pinang: Data Envelopment Analysis Approach. International Journal of Sciences: Basic and Applied Research, 27(1), 154 - 166.
Rozana binti Samah, Roslina Binti Kamaruddin, (2015). The Influence of Socio-Demographic Factors in Adopting Good Aquaculture Practices: Case of Aquaculture Farmers in Malaysia. Journal of Sustainable Development, 8(9), 97 - 105.
Shri Dewi a/p Applanaidu, Roslina Binti Kamaruddin, Rozana binti Samah, (2018). Measuring the Effectiveness of Hydroponics Technology Knowledge Transfer Program from Universiti Utara Malaysia-Coconut Island Resources on Rural Community: A Case Study in Jitra, Kedah. International Journal Of Applied Business And Economic Research, 9(11), 1315 - 1322.
Roslina Binti Kamaruddin, Rozana binti Samah, Zulkefli Ismail, Rohana Bt Yusof, (2018). IMPAK PEMBANGUNAN PROJEK NCIA TERHADAP KOMUNITI DI WILAYAH KORIDOR UTARA. e-Prodiding Seminar Kebangsaan Transformasi Sosio-Ekonomi Wilayah Utara ke 3, (ID23), 1 - 11.
Rozana binti Samah, Roslina Binti Kamaruddin, ZULKEFLI ISMAIL, Rohana Bt Yusof, (2018). FAKTOR-FAKTOR YANG MEMPENGARUHI TAHAP KEPUASAN PELANGGAN: KAJIAN KES PROGRAM PEMBANGUNAN PIHAK BERKUASA KORIDOR UTARA (NCIA). e-Prosiding Seminar Kebangsaan Transformasi Sosio-Ekonomi Wilayah Utara Ke-3 ”Pertumbuhan Inklusif Melalui Kelestarian Anjakan Sosial dan Inovasi”, (), 174 - 182.
Rozana binti Samah, Roslina Binti Kamaruddin, Lim Hock Eam, (2016). Efficiency Analysis of Pond Fish Culture System in Negeri Kedah and Pulau Pinang: Data Envelopment Analysis Approach. International Journal of Sciences: Basic and Applied Research, 27(1), 154 - 166.
Rozana binti Samah, Roslina Binti Kamaruddin, (2015). The Influence of Socio-Demographic Factors in Adopting Good Aquaculture Practices: Case of Aquaculture Farmers in Malaysia. Journal of Sustainable Development, 8(9), 97 - 105.
RESEARCH PIE
LIST OF RESEARCH
DEVELOPING SMALL AND MEDIUM ENTERPRISES RESILIENCE INDEX (SME-RI) FOR A TRANSFORMATIVE POST PANDEMIC BUSINESS RECOVERY IN MALAYSIA (2022), Member, Kpt
PROGRAM PEMBASMIAN MISKIN TEGAR KELUARGA MALAYSIA (BMTKM) 2022-2025 (KEDAH) (2022), Member, Kementerian/agensi lain
THE AGRONOMIC PARAMETERS AND ECONOMIC FEASIBILITY STUDY OF HYDROPONIC VEGETABLES:A COMPARATIVE CASE STUDY OF UNIVERSITI UTARA MALAYSIA (UUM) AND UNIVERSITAS SLAMET RIYADI, SURAKATA INDONESIA (UNISRI) AGROFARM (2022), Member, Antarabangsa
DEVELOPING AYAM KAMPONG DECISION SUPPORT SYSTEM (DSS) USING ECONOMICS FEASIBILITY STUDY: TOWARDS ZERO WASTE-CIRCULAR ECONOMY (2021), Member, Universiti
DEVELOPING EDUCATIONAL HYDROPONIC KIT WITH AN INTERACTIVE ANIMATED MODULE MOBILE APP TO ATTRACT YOUNG GENERATION INTO AGRICULTURE SECTOR (2021), Leader, Universiti
IMPROVING CHEMISTRY STUDENTS' COGNITIVE, AFFECTIVE AND PSYCHOMOTOR LEARNING WITH INTEGRATED PHYSICAL AND VIRTUAL LABORATORIES (2021), Member, Universiti
IP2 : PEMBINAAN INSFRASTRUKTUR ASAS (RAKIT PENTERNAKAN KUPANG & PENTERNAKAN SIPUT SUDU) - "MUSCLING THE MUSSELS FARMING COMMUNITY PROJECT" DI KUALA SUNGAI MUDA, KEDAH (2021), Member, Kementerian/agensi lain
SOCIO-ECONOMIC IMPACTS OF CLIMATE CHANGES AND NEW THREATS FOR NATIONAL RICE INDUSTRY (2019), Member, Kpt
ENSURING MALAYSIAN FOOD SECURITY: DEVELOPING A SUSTAINABLE AQUACULTURE FRAMEWORK OF GAQP-COMPLIANT FISH PRODUCE (2019), Member, Kpt
KAJIAN AWAL PASARAN DAN STRATEGI PROMOSI BERAS ORGANIK KE ARAH PERTANIAN LESTARI (2019), Member, Universiti
THE EFFECT OF AB YELLOW FERTILIZER FROM REXIL AGRO ON THE RICE PRODUCTION AT MADA, KEDAH (2019), Member, Industri
PEMINDAHAN PENGETAHUAN TEKNOLOGI HIIDROPONIK UUM - COCONUT ISLAND RESOURCES: KE ARAH PEMBANGUNAN KOMUNITI SETEMPAT (2017), Member, Universiti
KAJIAN KEPUASAN PELANGGAN DAN KAJIAN KEPUASAN KOMUNITI TERHADAP PROGRAM-PROGRAM YANG DILAKSANAKAN OLEH NCIA (2017), Member, Kementerian/agensi lain
PEMINDAHAN TEKNOLOGI HIDROPONIK KE ARAH KEHIDUPAN LESTARI: KAJIAN EKSPERIMEN TERHADAP PENDUDUK RISDA TANJUNG GENTING, SINTOK, KEDAH (2017), Member, Universiti
CONSULTATION
Year Title Membership Funder Level Status
2022 Development of modern agriculture community (d'mac) Leader Government National On going
2022 Program perusahaan sosial kementerian kewangan (se-mof) Member Government National On going
2020 The impact of covid-19 towards households and businesses in ncer (kedah and perlis) Member Government National Completed
INTELLECTUAL PROPERTIES
Year Reference No IP Type Title of Inventor (Principal Inventor/Member) Status of IP
2021 20210338 Copyright Soal Selidik Kajian Impak Perubahan Iklim Dan Kesediaan Petani Terhadap Teknologi Dalam Sektor Padi Di Malaysia - ( MEMBER ) FILED
2021 20210182 Copyright Kiddys Digital Learning Hydroponic Kit - ( MEMBER ) FILED
2019 20190036 Copyright EZnomic Kit-Hip: Easy & Economic Hydroponic Kit - ( MEMBER ) FILED
2018 20180090 Copyright "KIT-Hip, UUM Sintok: Kad Imbas Tersusun-Hidroponik, Universiti Utara Malaysia Sintok" - ( MEMBER ) FILED
UNDERGRADUATE
Course Code Course Name
BECA1023 Chemistry
BECA2043 Agronomy
BEER3996 Academic research
BECA2033 Soil science
BECA2053 Aquaculture management
BEEA3123 Agribusiness management
BEEA3153 Agricultural marketing
BEEX4908 Practicum
BECA1013 Biology
BECA2013 Animal husbandry
BETX4908 Practicum
POSTGRADUATE
Course Code Course Name
SUPERVISION
Matric Name Status Title
828155 NOR MASITOH BINTI RUSLI Active EXPLORATION OF DIGITAL READINESS AMONG PADDY FARMER IN MALAYSIA
830023 NUR AQILLA SHAZANA BINTI ANUAR Expected To Complete Exploring the Malaysia's Food Security Status and Its Relationship with Economic Indicator
905314 NUR SUZANA BINTI AGUS SALIM Not Active ADOPTION OF BLOCKCHAIN TECHNOLOGY IN MALAYSIAN PADDY INDUSTRY: ECONOMIC IMPACT ON PRODUCTIVITY, SELF SUFFICIENCY LEVEL(SSL), FOOD SECURITY AND FOOD SAFETY
824059 Hani Raihani bt Mohd Isa Expected To Complete Assesing The Factors Affecting Paddy Farming Productivity in Eight Granaries Area in Peninsular Malaysia
826059 NUR ASIKIN BINTI NUR AMIN Active GELAGAT PENGGUNA DAN KESANGGUPAN UNTUK MEMBAYAR IKAN TERNAKAN AMALAN PERTANIAN BAIK (MyGAP)
905322 AHSAN BUTT Active Estimating the food wastage at restaurants of Faisalabad city: a food security perspective
907310 NUR AZIERA RUSLAN Active A Framework on Internet of Things (IoT) Application among Farm-based Enterprise in Malaysia
 
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